Boxers, Briefs and Luxury Real Estate
We had quite the adventure last week, photographing a new listing. The only way to get the best shot was to wade out into chest-deep water and climb a 12 foot ladder. The resulting photograph was a little disappointing, but the reminder that “everyone will find out everything” was a valuable lesson. Not to mention the resulting story.
The accompanying video “Boxers, Briefs and Luxury Real Estate” tells the story:
The lessons are:
- Luxury clients reached their station in life most often via their people skills
- They have great BS detectors
- Act accordingly in Luxury and in fact, all price ranges in real estate:
- Integrity
- Honesty
- Pretend your clients are looking over your shoulder when talking about them or their property.
Don’t forget, I will cover more of your luxury real estate questions on the first Tuesday of each month. Register RIGHT NOW at www.LuxuryRealEstateUnplugged.com. This is FREE, monthly one-on-one coaching in a group setting. Sign up and get your question submitted without delay.
Enjoy this week’s video.
Action items this week:
- Go to www.LuxuryBusinessPlan.com and download the free business plan, and get Started with your Plan
- Check out www.JackCottonRealtor.com and let me know how you like my videos.
- Go to www.LuxuryRealEstateUnplugged.com and register for the next webinar.
- Leave your question at the bottom of the page
Lastly: Think about your own luxury listings and decide which one could benefit from exposure through my newsletter. Send me pictures and a brief description with your contact information and I’ll include the best one with mine in my weekly e-video news blast. Wouldn’t that be great if we had a referral in our group every single week as a result of this video series?
In the meantime don’t forget to pass this video to a Realtor friend.
2 Comments
Kathleen Floryan
05/09/2013Hi Jack,
Ok, you never said it but I believe it’s BOXERS…
love your blog…
Kathleen
Jack
05/10/2013No comment