Using Newsletters to Market Your Luxury Real Estate Business
Your newsletter is the foundation of your personal marketing plan. Like business cards, we can assume they are too basic to spend a lot of time on. Nothing could be further from the truth.
Watch today’s video, we will discuss how your newsletter can bring value to luxury clients, convey your expertise and differentiate you from your luxury competition.
Watch today’s video to learn more…
Don’t forget, www.LuxuryRealEstateUnplugged.com is now a subscription service. We have raised the bar. Are you ready to raise yours?
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2 Comments
Deb Cullen
09/11/2014Great info Jack!
I email my newsletter out every month. At one point several years ago I thought– “why am I doing all this work every month, no one is probably even looking at it”. After all, no one discussed it with me. No one said “great job Deb’. No one was thanking me for it.
Well…. One month during our busy SW Florida season I skipped a month…. I was greatly surprised…. customers actually emailed me and called me to make sure I was all right…haha
Not only were they looking but they were forwarding the newsletter to their friends and family.
My attitude about my newsletter value changed quickly.
Thank you for all you do for us Jack.
BTW…..SW Florida is a seller’s market right now…. 4 months of inventory in Cape Coral
Jack
11/04/2014Great story Deb. You never know who’s watching you on the internet. Keep up the fantastic work!