Do You Need a New Market?
Welcome to week four of August. Time to reset the timers on outside lights as the days are really getting shorter now. Also, it’s time to add five more marketing ideas to our list of twenty-five this month.
Today features Part 4 of my 25 easy to implement, low cost and high impact marketing ideas. Today I will cover 16-20. Enjoy! Also, don’t forget to check out part 1, part 2, and part 3.
16. Collect competitors’ ads and literature—study them for information about strategy, product features and benefits, etc.
17. Ask lost clients why they didn’t hire you.
18. Identify a new market.
19. Offer a fancier/more expensive/faster/bigger version of your service.
20. Update your:
- Listing Presentation
- Logo
- Your entire ‘look’
Also checkout www.ATaleofTwoHouses.com for your chance to co-brand with me.
2 Comments
Patti Kloepping
08/25/2016Your “on the water” videos have been wonderful ! The location adds to the Luxury feeling of your message…… what a great way to excite clients to call for summer properties. It all starts with a dream and your weekly inspirational messages start the dreams. THANK YOU
Jack
09/03/2016Thank you Patti. I’m happy to see my messages are an inspiration.