Are You TRULY Giving Your Buyers Value?
Welcome to the end of August. It’s time to reset the timers on your outside lights and to add five more marketing ideas to our list of twenty-five this month. Today, I will be covering points 16-20. Enjoy!
16) Collect competitors’ ads and literature and study them for information about their strategy, product features and benefits, etc.
17) Ask lost clients why they didn’t hire you.
18) Identify a new market in a new geographic location or price point.
19) Offer a fancier/more expensive/faster/bigger version of your service.
20) Update your:
i. Presentations (listing presentations, buying presentations, etc.)
ii. Logo
iii. Your entire ‘look’
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