5 Ways to Skillfully Handle Objections

Posted by on Jun 7, 2021 | 2 Comments

If you want to succeed in luxury real estate, it’s imperative that you know how to skillfully handle objections. Because, oftentimes, you will be hearing objections from affluent clients who constantly deal with transactions in the millions.

To help you overcome these objections, here are five quick tips.

1. Pause

When someone raises an objection, simply pause. Silence is golden when it comes to negotiations. Share on X

2. Repeat and Acknowledge

Repeat and acknowledge the objection. You want them to feel heard. As Stephen Covey says, “Seek first to understand, then to be understood.”

3. Isolate

It’s important to isolate objections. Because if you don’t, they will keep introducing new and more objections/problems/issues. 

4. Deal With It

Find creative ways to deal with the objection. In particular, this is when you offer solutions. 

5. Close

Close the deal and simply get it done. Sign the paperwork.

Watch this video to learn more about how to navigate objections in luxury real estate.

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2 Comments

  1. thomas taborelli
    06/09/2021

    More good stuff! Thanks Jack

    Reply
    • Jack Cotton
      06/14/2021

      Thank you!

      Reply

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