Elevate Your Luxury Real Estate Presentations
Last week, we discussed the importance of incorporating a luxury buyer profile story during your listing presentations. This week, I will examine more tips that will help elevate your luxury real estate presentations.
Luxury Buyer Profile Story: What Is It?
Are you incorporating a luxury buyer profile story during your presentations? It’s an important component to highlight and, without it, you run the risk of creating a generic and abstract presentation.
Luxury Clients Expect 5 Areas of Expertise
It’s essential to not overlook the importance of being perceived as an expert in luxury real estate. This is because affluent individuals often prefer working with experts.
Your Profitability Ratio
Last week, we examined the importance of your pending listings to new listings ratio. This week, I want to discuss one more metric that’s crucial to track in luxury real estate: the ratio of listings taken to listings sold.
The Real Estate Ratio That Tells All
There are numerous statistics that are used to measure the health of the luxury real estate market. However, there is one statistic in particular that provides the most current and clear picture of how the market is performing: the pending listings to new listings ratio.
Process is the Key to Luxury
If you want to be more efficient, productive, and increase your success rate when it comes to listing presentations, you have to create checklists. In particular, you have to create two checklists: one for pre-listing and one for listing.
