Are Your Luxury Real Estate Goals S.T.U.P.I.D.?
I was attending a training program this past weekend the topic of goal setting came up. Of course, when people talk about goals, the whole S.M.A.R.T. concept was quick to be outlined in the discussion. I didn’t really know the others attending very well yet so I was reluctant to share my thoughts on the S.T.U.P.I.D. […]
Don’t Underestimate This Powerful Technique
It’s that time of the year again. The days are getting shorter and shorter. We’ve adjusted our clocks and we’ve dug deep into our closets to pull out some warmer outfits to get us through the next few months. It’s also the time of year that people (should) begin planning for the year ahead. The problem […]
Do You Need to Coach Your Sellers?
Sometimes, your communication with a seller will border on coaching them. You can only tell some sellers so much, especially after a property has been on the market for several months. Hitting them directly with price reduction dialogs can be tough sometimes as they become dug in. An alternative is “Future Coaching.” In this […]
13 Topics to Connect With Your Sellers
In a previous post, I mentioned the importance of communication with your clients, especially when it comes to keeping your listings. I also gave you some great ideas and topics to consider. Now, you may be thinking that the thought of potentially needing fifty two topics to discuss over a listing period can be daunting. While there are fifty […]
More on Keeping Your Luxury Listings
As our series on keeping luxury listings unfolds, I will share with you how the directions on my shampoo bottle inspired me to create a plan for staying in contact with my sellers. I always got a kick out of the “lather, rinse, repeat” mantra printed on the back of virtually every shampoo container. I’m […]
How to Keep Your Luxury Listings
Over the past five sessions, we have covered many ideas and techniques that can make us better negotiators. As a result, you should now have a listing, or two, or three or more. Now, you actually need to keep your listing until it sells. In many parts of the country, where listings can sell in a […]
